More than three decades after his time as a CEMS student, Källenius (SSE/ HSG - 1993) returned to campus as one of the most influential leaders in the global automotive industry. His visit marked a meaningful full-circle moment for the community, highlighting the lasting ties between CEMS, University of St. Gallen and their global network of alumni – as well as the long-standing partnership between CEMS and Mercedes-Benz as a Corporate Partner.
Tackling a Real Executive Challenge
One of the highlights of the day was the skill seminar titled “Mercedes-Benz Case Study: Tackle a Real Executive Challenge and Pitch Your Solution to the Management.”
The session involved student teams analysing a real-world business case and crafting strategic solutions, which they then pitched directly to Ola Källenius. As one participant reflected, the experience meant “getting real-world insights and getting challenged by our ideas.” The workshop had been specially designed for the occasion by the Mercedes-Benz Management Consulting team, whose consultants accompanied the student groups throughout their preparation and supported them in refining their ideas ahead of the final pitches.
Beyond the academic exercise, what stood out for many students was the tone of the exchange with the CEO. One attendee highlighted that “the best part was that Ola was really down to earth and really met us on eye level.” This created an environment where discussion felt open, constructive, and genuinely engaging.
The interaction also carried a symbolic dimension. Källenius once studied in the same institution, something that resonated strongly with participants. As one student noted, it was inspiring to see “how he was sitting in the same university we are now and made it to the top with honesty and hard work.” For many, presenting their ideas and receiving direct feedback from someone who had once been in their position made the experience particularly memorable.
The best part was that Ola Källenius was really down to earth and really met us on eye level.
Perspectives on Strategic Transformation
Later in the day, a panel discussion titled “Pioneering Transformation in Challenging Times - Perspectives on Strategic Change” brought together leading voices from industry, consulting, and academia.
The panel brought together representatives of two CEMS Corporate Partners: Mercedes-Benz Group AG, represented by its CEO Ola Källenius, and Boston Consulting Group, represented by Managing Director and Partner Michael Dahle. They were joined by Prof. Dr. Andreas Herrmann, Director of the Institute for Mobility at the University of St. Gallen and the discussion was moderated by CEMS alumna Aleksandra Kjemhus, co-founder and CEO of Black Door Technology.
Together, the panel explored the realities of leading organizations through transformation, sharing perspectives on strategic change, leadership, and the evolving future of mobility in a rapidly changing global environment.
Up Close with Mercedes-Benz
Throughout the day, Mercedes-Benz representatives were also available at an HR booth, providing students with the opportunity to learn more about the company, its culture, and potential professional paths through informal conversations and exchanges.
In addition, a fireside chat moderated by CEMS student James Pooler brought together a small and diverse group of students (from bachelor’s to PhD level) for a more personal conversation with Ola Källenius, allowing participants to ask questions and reflect on leadership, career development, and his CEMS journey.
A Collective Effort
Thank you to the CEMS Club St. Gallen for organising this event and for its ongoing efforts to connect students with inspiring leaders from the global CEMS community. A special thank you to Mathilde Rammaert, Andrin Müller, Nicolas Pais and James Pooler for their work in making this event possible.
The organisers also extend their sincere appreciation to Ola Källenius for his time, openness, and engagement with students, as well as to the Mercedes-Benz team, the panel participants, Michael Dahle and Andreas Herrmann, and moderator Aleksandra Kjemhus for their valuable contributions to the discussion.
Finally, sincere thanks go to the University of St. Gallen and SQUARE for hosting the event and helping create a space where students, alumni, and industry leaders could come together. Their support made this opportunity both meaningful and unforgettable for the entire community.
